How to build

How to Build Influencer Profile Directory on Webflow, Wized, and Xano

An influencer profile directory helps brands discover influencers for collaborations. Using Webflow, Wized, and Xano, you can create a platform where brands search influencers by category, follower count, and engagement.

In this guide, I’ll walk you through the steps to bring your vision for Influencer Profile Directory to life using Webflow, Wized, and Xano.

1

User Flow and Project Scope

To kick things off, we need to set a clear scope and requirements. I recommend creating a user flow that maps out the main app functions and core business logic. This way, we’re clear on the size and complexity of the project from the start.
After defining the flow, we’ll compile everything into a Product Requirements Document (PRD). This document will outline what’s included in the first version and what isn’t, so we stay aligned and keep things moving smoothly.

Typical users for your Influencer Profile Directory

Brands: Search for influencers and review profiles.
Influencers: Showcase profiles and metrics.
Admins: Ensure data accuracy and platform quality.

To ensure the app functions well, we’ll include these essential flows:

Main user flows for your Influencer Profile Directory

App User Main Flows

Profile Browsing: Brands explore influencer profiles by category.
Engagement Metrics: Displays followers, likes, and other key metrics.
Contact System: Brands reach out to influencers.

Client App (If Applicable)

Brand Dashboard: Brands manage influencer outreach and campaign planning.
Messaging System: Connects brands with influencers for collaboration.

Intranet (Internal App for Managing Flows)

Admin Dashboard: Monitors influencer data, user activity, and content quality.
Reports: Provides insights into influencer engagement and brand activity.

2

Database Structure on Xano

To build an efficient and scalable Influencer Profile Directory, we’ll design a flexible database structure on Xano. Even if not all features are in the initial version, this structure will make it easier to expand and adapt as the app grows.

3

UX & UI Design

To build an efficient and scalable Influencer Profile Directory, we’ll design a flexible database structure on Xano. Even if not all features are in the initial version, this structure will make it easier to expand and adapt as the app grows.

4

Frontend Development in Webflow

Webflow gives us a powerful platform for frontend development, allowing us to achieve pixel-perfect design and faster results compared to traditional development methods. Using Webflow’s visual editor for HTML and CSS, we’ll speed up the build process while maintaining flexibility.

wEBFLOW DEVELOPMENT FOR tWIRL BY PRODULIS
5

API and Logic Creation in Xano

Once the planning is complete, or even alongside frontend development, we’ll build the app’s core logic in Xano. Here, we’ll create the APIs to connect the backend with the frontend securely. Xano’s visual interface supports everything from database management to API creation and server-side logic, so we can handle complex workflows as needed.

6

Connect Frontend and Backend with Wized

Wized allows us to bring all the business logic, workflows, and APIs created in Xano into the Webflow frontend. Wized supports both visual JavaScript development and custom code if needed, giving us flexibility to include standard JavaScript libraries and meet specific requirements.

7

Quality Assurance Process

Quality assurance is essential to make sure everything works perfectly before launch. Our team will do thorough testing, and I encourage you to participate in the review as well. This way, we can ensure the app meets your expectations and provides a smooth experience for your users.

Conclusion

Creating Influencer Profile Directory involves more than just putting features together—it’s about building something scalable, efficient, and secure. By following this structured development process and using tools like Webflow, Wized, and Xano, we’ll have a strong foundation. Working with experienced professionals and prioritizing QA will ensure the app’s success. Check out our case studies to see similar projects we’ve brought to life and what’s possible for your vision.

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"If you work with Produlis, you will not look back."
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Founder, Twirl